Cryptocurrency, Consumer Privacy and Data Control

The recent situation with Facebook and Cambridge Analytica reinforced that consumers are largely in the dark regarding data that’s being collected on them, how it’s being used, and who it’s being shared with or sold to. It served as a wake-up call to the industry that consumers deserve a much higher degree of control and…

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Samba TV and Consumer Privacy

Protecting a consumer’s privacy is at the core of every decision we make and every product and service we offer. Our products are built on the uncompromising principle of knowing only what’s necessary to enhance and improve the experience of watching television. We don’t rely on you providing us with your name; phone number; home,…

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A Quick Primer on the TV Upfront Process

    The TV upfront buy can be a complex concept for digitally-focused planners, buyers and strategists. Samba TV is here to demystify and untangle this legacy process, and provide recommendations along the way.  New York, September 15, 2017 – When televisions became prevalent during the early 1950’s, commercials were presented live during a program…

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Samba TV: Top-5 Fastest-growing Advertising Company

                By staying focused on company-wide goals, innovation and our core values, Samba TV is gaining industry recognition for the impactful work we’re doing with agencies, brands and clients.  San Francisco, August 30, 2017,  – This month Samba TV received several high-profile industry rankings as a reflection of…

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Samba TV, Disney and Streaming Family Content

“There is a huge opportunity. Parents worldwide have a need for a safe and trusted environment for their kids to be exposed to streaming content and experimenting with technology,” says Ashwin Navin, CEO and cofounder of Samba TV. “It’s still a wide open field.” San Francisco, August 18, 2017 – Disney and Samba TV forged…

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Samba TV Recognized as Leading Upstart Tech Company

Samba TV named #12 on Business Insider’s list of “19 Most Interesting Ad Tech Upstarts of 2017” San Francisco, August 17, 2017  – Many industry prognosticators are declaring that Ad Tech has entered a downturn, but there’s still ample room for innovators and unique technology providers to continue on a path of growth. This week…

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“This Is A Vital Analysis That Needs To Be Done”

  [SPOILER ALERT]   What started as a simple Slack post with the new GoT trailer evolved into something far greater, especially for TV fans (and data nerds) here at Samba. Behold our beautiful minds as we debate the movies in which Sean Bean dies and the assumptions to the impact on the narrative.  …

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Samba TV Raises $30 Million in Growth Capital

Investment led by Union Grove Venture Partners and bolstered with strategic investors to expand internationally and accelerate product development. San Francisco, June 19, 2017 – Samba TV, a data and analytics company offering the world’s leading TV Audience Platform, today announced that it has secured $30 million in Series B financing led by Union Grove…

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Samba TV Names Jen Whalen VP of Marketing

Seasoned Exec Joins from TubeMogul to Accelerate Growth and Drive Adoption for TV Audience and Attribution Products SAN FRANCISCO—(June 13, 2017)—Samba TV, a data and analytics company with the industry’s leading TV Audience Platform, is pleased to announce the appointment of Jen Whalen as the Company’s new Vice President of Marketing. Reporting to Ashwin Navin,…

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