The finale episode landed No. 1 on the Wrap Report streaming Top 10, claiming the seventh consecutive week on top for HBO’s hit drama
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Nike and AT&T were among the advertisers that dominated with brand messaging and prominence during the NCAA college men’s and women’s basketball tournaments this year, according to a new report from media insights firm Samba TV.
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Television measurement body OzTAM has partnered with Samba TV and Nexxen to explore “revolutionary” measurement possibilities for Australia’s media industry.
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In last week’s Samba TV Weekly Wrap streaming Top 10, we pointed to a “Big Three” that has dominated the streaming landscape across the late winter and early spring. The trio of “The White Lotus,” “1923,” and “Reacher” has occupied the Top 3 spots on the chart more often than not over the past month — this week, they did it again with “Reacher” reclaiming the No. 3 spot.
Read more >Netflix’s hit limited series broke up the “The White Lotus,” “1923,” “Reacher” trifecta that has dominated the Wrap Report in recent weeks
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Samba TV, a specialist in AI technology for media analytics, has announced the appointment of Zac Pinkham as senior vice president of international, where he will oversee Samba TV’s EMEA and APAC business to drive growth and expand market share in key international regions. His appointment comes on the heels of Samba TV’s acquisition of Semasio and expansion to 50+ markets including representation across Europe, MENA, APAC, and the Americas.
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