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Catalina and Samba TV to Provide Unprecedented TV and Digital Measurement Services to Georgia-Pacific

August 12, 2020

Following a successful pilot, Georgia-Pacific has engaged the combined firepower of Catalina and Samba TV to measure the effectiveness of its digital and television advertising for four of its leading brands: Quilted Northern®, Angel Soft®, Dixie®, and Sparkle®.

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Samba TV Strengthens its Commitment to Diversity, with Corporate Pledge and Strategic Investment from Gaingels

June 30, 2020

Companies expand US television partnership globally with initial launch in Australia, helping advertisers unlock the power of TV through insights on viewing habits across digital and linear TV

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Samba TV and The Trade Desk Expand Partnership Globally

March 17, 2020

Companies expand US television partnership globally with initial launch in Australia, helping advertisers unlock the power of TV through insights on viewing habits across digital and linear TV

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Samba TV Collaborates with Amazon Web Services to develop Privacy-compliant, Secure Access to TV Data and Analytics Within the Cloud

January 30, 2020

Samba TV, a leading provider of global TV data and audience analytics, today announced a collaboration with Amazon Web Services (AWS) to make its TV data available within the newly launched AWS Data Exchange

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