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Samba TV Research Finds Linear is far from Dead as Audiences are Eager for Political and Sports Programming in Q3 2020

October 22, 2020

The Q3 State of Viewership Report is made up of insights from approximately 33 billion hours of TV consumption we projected across millions of households in the U.S., U.K. and Germany in Q3 2020.

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Comscore Achieves Global Connected TV Footprint with New Samba TV Partnership

September 21, 2020

Agreement harnesses joint strengths in cross-platform measurement intelligence, lays groundwork for aggressive European expansion

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MiQ and Samba TV Partner to Help Marketers Harness The Power of Advanced TV in Australia

August 25, 2020

MiQ, a global programmatic media partner, and Samba TV, the leading provider of cross-screen television insights and analytics, today announced a partnership to offer clients better planning and activation by leveraging TV consumption insights across the largest Smart TV dataset in Australia.

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Samba TV Accelerates Growth with Executive Leadership in Australia

August 19, 2020

Yasmin Sanders, an experienced ad tech leader, will head Samba TV’s business in Australia to drive innovation in the region’s TV advertising landscape

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