Bloomberg is reporting that HBO Max had the biggest jump in video streaming last week, mostly thanks to the debut of Zack Snyder’s much-discussed four-hour cut of Justice League. The AT&T streaming platform recording an 8.9% jump in folks launching the mobile app.
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Samba TV reports that 1.8M HBO Max households tuned in for at least five minutes to Zack Snyder’s Justice League over its premiere time frame of March 18-21.
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While Disney Plus did not include any audience figures for “The Falcon and the Winter Soldier” in its announcement, TV software and data analysis firm Samba TV announced earlier in the day that roughly 1.7 million households watched the show, edging past the 1.6 million households that watched the debut of Marvel Studios’ “WandaVision.”
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Conversation with Ashwin Navin, the CEO and Co-founder of the team building the future of TV data and audience analytics at Samba TV.
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Samba TV, the global leader in television data and omniscreen measurement, today announced the appointment of Jeremi Gorman to its Board of Directors to bolster its corporate governance.
Read more >EXCLUSIVE: Hulu is celebrating that Lee Daniels’ The United States vs. Billie Holiday was the streamer’s No. 1 most watched movie this past weekend.
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