According to Samba TV’s State of Viewership report from last year, one in three U.S. viewers subscribe to FAST services.
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Fallout sits atop the streaming chart in the Samba TV Weekly Wrap Report, thanks to a whopping 1.5 million households that watched the first episode in the first five days it was available.
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Samba today announced a new partnership with GSTV that will play out across thousands of fuel retailers. It expands the cross-platform video measurement beyond just linear, connected TV and digital.
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One of the unexpected trends in the streaming media revolution is the surprise surge in viewership for older theatrical releases or TV shows simply because they get added to streaming libraries.
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Ahsoka’s finale attracted 863k concurrent viewers, according to Samba TV, which is higher than Andor’s final episode (591k) but lower than The Mandalorian (1.5M).
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Samba TV has unveiled a new solution that it says will help political advertisers better reach shifting voting audiences at the regional, state, and national level throughout the 2024 political season.
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