White Paper

Understanding video-based Automatic Content Recognition (ACR)

Data quality and accuracy are more important than ever for generating essential TV insights, audiences, and analytics. Video-based ACR is the industry standard for ensuring TV data is impactful, actionable and scalable.

Download the technical whitepaper to:

  • Learn how video ACR technology has become the industry standard for TV viewership data
  • Fully understand the technical methodology behind video ACR
  • See the differences between various ACR options and why video ACR is a comprehensive solution
  • Gain knowledge on data quality, privacy compliance and how you can benefit from video ACR

Download the whitepaper