Insights from approximately 3 billion hours of linear and streaming
Samba TV’s latest Australia viewership report analysed approximately 3 billion hours of TV viewership across linear and streaming to reveal fascinating new insights, from how streaming consumption is on the rise, to advertisers within growing industries like QSR and automotive carving out new market share, to how platforms can drive more views and optimise release schedules.
Download the report now for essential insights to inform your strategy, including:
The vast majority of TV impressions reached the same 50% of households
Most of the top QSR advertisers increased ad impressions year-over-year
Three-quarters of viewership for new streaming shows occurs within the first two weeks
The vast majority of TV impressions reached the same 50% of households
Most of the top QSR advertisers increased ad impressions year-over-year
Samba TV’s latest Australia viewership report analysed approximately 3 billion hours of TV viewership across linear and streaming to reveal fascinating new insights, from how streaming consumption is on the rise, to advertisers within in growing industries like QSR and automotive carving out new market share, to how platforms can drive more views and optimise release schedules.
Download the report now for essential insights to inform your strategy, including:
The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.
A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur.
Block quote
Ordered list
Unordered list
Bold text
Emphasis
Superscript
Subscript
Our mission is to create data at the heart of TV, powering a more scientific approach to advertising and a better viewing experience for everyone.
Audiences are enjoying more television content today. As viewership rapidly shifts across a growing set of innovative platforms, formats and devices, we provide real-time insights to help drive business decisions.
Samba TV enables marketers to build engaged audiences, and empowers viewers to spend more time with programming and brands they love. We believe data should be independent, not monopolised by walled gardens that measure their own media.
We utilise our AI/ML driven tech stack and comprehensive, accurate first-party data that is gathered from 24 leading CTV brands globally, to power real-time decision making and optimise audiences' consumer journey across an expanding slate of platforms.
Our mission is to create data at the heart of TV, powering a more scientific approach to advertising and a better viewing experience for everyone.
Audiences are enjoying more television content today. As viewership rapidly shifts across a growing set of innovative platforms, formats and devices, we provide real-time insights to help drive business decisions.
Samba TV enables marketers to build engaged audiences, and empowers viewers to spend more time with programming and brands they love. We believe data should be independent, not monopolized by walled gardens that measure their own media.
We utilize our AI/ML driven tech stack and comprehensive, accurate first-party data that is gathered from 24 leading CTV brands globally, to power real-time decision making and optimize audiences' consumer journey across an expanding slate of platforms.
“Samba gave us the platform to reach our audience and stay top of mind”
.png)
